Selected portfolio
Brand identities, campaigns and art direction for companies who wanted to be seen differently. Here is a selection of recent work across fashion, technology and culture.
Featured — Luxe Paris repositioning
A sample repositioning story showing how strategy, a refreshed wordmark, a modular editorial system and campaign art direction can work together as one coherent brand system.
Luxe Paris — Repositioning
A heritage fashion house rebuilt for a younger audience — new wordmark, editorial system and campaign art direction.
Velocity — Tech Identity
A full visual identity for a Series-B software company: logo, motion, product illustration and brand guidelines.
Stone & Light — Editorial
Art direction and campaign photography for a boutique homeware label's seasonal launch.
Roots Foundation — Identity
A warm, human brand identity for a non-profit — logo, type system and donor-facing collateral.
Catalyst — Agency rebrand
A creative agency that had outgrown its own brand. New name architecture, identity and a website that finally looked like the work inside it.